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Feb 15, 2024 8:47:32 GMT
Post by huangshi715 on Feb 15, 2024 8:47:32 GMT
In a recent study from YesMail, 16% of sales by email now happen on a mobile device. While the study shows that email click through rates are still higher on desktops than on mobile (3.7% vs. 1.3%), the value of a mobile click is nearly double than the desktop equivalent. In other words, while mobile emails have lower click rates, they lead to sales much more often than desktop clicks do. Yesmail study results If you want your welcome emails to be read and acted upon, think of your leads who love mobile. For a head start on mobile email optimization .
Nurture new subscribers When a lead receives a welcome email, the Papua New Guinea Email List first step – and often the most difficult step – of getting them to buy into your brand is done. People who receive your welcome email have self-selected as being interested in what you have to offer, so continue the conversation you started on your landing page and make the next step easy and obvious for your leads. A friendly and clear welcome email will help you engage new subscribers and bring them one step closer to becoming happy customers.
Increase Incentive Once you’ve built exposure and removed friction, you must also have sufficient incentive. What’s the incentive for your website visitors to join your email list? And how can you make it stronger? Give away an ebook When you ask people to subscribe “to get more articles like this” what’s the incentive? You’re asking them to join for some amorphous reward in the unknown future. It’s not a horrible incentive, but it could be a lot better. When you ask people to subscribe “to download Four Things They Won’t Teach You in College” what’s the incentive? You’re asking them to join to immediately download a massively valuable ebook. ebook-optin Image source.
Nurture new subscribers When a lead receives a welcome email, the Papua New Guinea Email List first step – and often the most difficult step – of getting them to buy into your brand is done. People who receive your welcome email have self-selected as being interested in what you have to offer, so continue the conversation you started on your landing page and make the next step easy and obvious for your leads. A friendly and clear welcome email will help you engage new subscribers and bring them one step closer to becoming happy customers.
Increase Incentive Once you’ve built exposure and removed friction, you must also have sufficient incentive. What’s the incentive for your website visitors to join your email list? And how can you make it stronger? Give away an ebook When you ask people to subscribe “to get more articles like this” what’s the incentive? You’re asking them to join for some amorphous reward in the unknown future. It’s not a horrible incentive, but it could be a lot better. When you ask people to subscribe “to download Four Things They Won’t Teach You in College” what’s the incentive? You’re asking them to join to immediately download a massively valuable ebook. ebook-optin Image source.